The prolonged COVID-19 lockdown changed the travel industry and the lifestyle of millions of people. But now that the pandemic seems to be under control, companies are looking to rise from the ashes with new ideas to attract customers, and the metaverse seems like an exciting topic to explore.

According to a survey carried out by the popular travel portal Booking.com of more than 24,000 people in 32 countries, a considerable number of users responded that the metaverse could help them define their travel destination.

Next Vacation Destination: The Metaverse

The survey shows great interest among travelers to experience destinations virtually while choosing a place to spend their vacations. Of all of them, the most likely to experience virtual trips in the metaverse are those of Generation Z (45%) and Millennials (43%). More than half of those surveyed stated that virtual reality is a viable tool when choosing a good travel destination.

Booking.com also says that 4,574 respondents were willing to travel to new places only after experiencing them in the metaverse. Additionally, 35% of respondents are willing to spend several days in the metaverse to gain insight into the environment and places that might catch their eye.

According to Booking.com, virtual reality and blockchain technologies will allow users to experience anything from a sunny beach to the desert without actually being there. However, 60% of respondents still believe that the experience offered by the metaverse and other virtual technologies does not compare to being there in person.

the future of the internet

The metaverse is a concept created to describe a persistent online 3D universe that combines multiple virtual spaces. It’s like a futuristic vision of the Internet where users work, meet, play and socialize together in an alternate reality.

Video games offer the closest metaverse experience there is; Developers have pushed the boundaries of what a game is by hosting in-game events and designing virtual economies. With that in mind, the metaverse is a virtual environment that tries to replicate the real world on a digital basis.

Some companies, like Microsoft and Meta, are working on their own virtual worlds, or “metaverses.” But other projects, like The Sandbox and Decentraland, use decentralized blockchain technology to build metaverses that offer more privacy, openness, and depth. These initiatives are supported by many fans who believe in their values ​​and are willing to support them financially.

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This post The metaverse will influence travel decisions in 2023, BookingCom predicts

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