The Tennessee Titans professional football team will reportedly become the first NFL club to accept bitcoin as a means of payment. Fans will be able to purchase season tickets and sponsorship opportunities through the main digital asset.

The first NFL team to jump on the BTC bandwagon

It is safe to say that the cryptocurrency industry has engaged with numerous niches in recent months, including the sports sector. Several digital asset companies have partnered with major football clubs. For one thing, the world’s leading crypto exchange Binance became a global sponsor of the Argentine national soccer team.

The National Basketball Association (NBA) is another example. Last year, Mark Cuban’s club, the Dallas Mavericks, allowed fans to purchase tickets and trade merchandise in digital assets.

According to a recent report, the latest sports entity to join that list is the NFL team: Tennessee Titans. The football club will become the first to allow bitcoin payments for season tickets, suits, PSL and sponsorship opportunities. At a later stage, the team plans to extend the initiative and enable the purchase of individual tickets, merchandise, and in-game food and beverage sales through the main cryptocurrency.

The Tennessee Titans’ partner in the move is UTXO Management, a Nashville-based digital asset fund. Speaking on the matter, David Bailey, a partner in the company:

“We are proud to partner with the Tennessee Titans as they begin their Bitcoin journey and offer fans a new way to pay. 2022 is a special year as we continue to work with professional sports teams to help educate and encourage mass adoption of Bitcoin. The Titans are one of the best franchises in the NFL and are a perfect fit for this partnership.”

Despite being early adopters of BTC for payments, the Tennessee Titans are not the only NFL team involved in the crypto world. In May 2021, the New York Giants partnered with the largest digital asset manager, Grayscale. Following the collaboration, the latter became the “Present Sponsor” of the four-time Super Bowl winner.

NFL Players Interested in Crypto

It’s worth mentioning that some of the NFL’s stars are supporters of the asset class. In November of last year, Green Bay Packers quarterback Aaron Rodgers promised to convert part of his $33.5 million salary into bitcoin, describing the asset as the “future of money.”

Last Christmas, Michael McCorkle “Mac” Jones played the role of Santa Claus for his team (the New England Patriots) in a rather unusual way. He gifted bitcoins to 12 of his teammates.

Arguably the most popular name in the NFL, Tom Brady, is also a crypto advocate. In April 2021, he jumped on the non-fungible token craze by launching his own NFT platform called Autograph. Soon after, Brady acquired an equity stake in cryptocurrency exchange FTX, becoming an ambassador for the company.

Several months later, the seven-time Super Bowl winner said he would “love” to receive some of his winnings in Bitcoin, Ethereum or Solana tokens.

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